Chapter I: DESIRE

This is our first major collection for 2017. In OBSCR’s third collection, which is the equivalent of a spring/summer 2017 release, we are releasing our first drop of this collection entitled “DESIRE”. Taking on the idea of a youthful lifestyle and relating it to the word “DESIRE” - symbolizing the feeling of aspiration and yearning for something. The word came through during a 6 mile run while in the process of creating this collection. It is a strong and powerful word that not necessarily applies to running but in life. Desire is the starting point of all achievement.

The first drop of the third collection consist of 7 items and are made of brutalist-minimal designs with a touch of savvy street appeal as a form of aesthetic. Check out the full lookbook of the collection.

The collection will be available Online on 9th March (Thursday) and at Crossover Concept Store, Mid Valley & Sunway Pyramid on the 11th March ( Saturday).
Mise-en-scène #1: Désiré - Info Commercial
 Mise-en-scène #2: Désiré - Pre-workout Routine